diff --git a/layouts/partials/head.html b/layouts/partials/head.html
index 2dee369..56613cd 100644
--- a/layouts/partials/head.html
+++ b/layouts/partials/head.html
@@ -56,6 +56,10 @@
 {{- end -}}
 {{- end -}}
 
+<!--
+  -- Structured Data can be tested using the Google Search Console.
+  -- https://search.google.com/test/rich-results
+  -->
 {{- if .IsHome }}
 <script type="application/ld+json">
 {
@@ -63,8 +67,8 @@
     "@type": "WebSite",
     "name": "{{ .Site.Title | safeJS }}",
     "url": "{{ .Site.BaseURL }}",
-    "description": "{{ .Site.Params.subtitle | safeJS }}",
-    "license": "Copyright {{ .Site.Home.Date.Year }} {{ .Site.Title | safeJS }}"
+    "description": "{{ .Site.Params.subtitle }}",
+    "license": "Copyright {{ .Site.Home.Date.Year }} {{ .Site.Title }}"
 }
 </script>
 {{ else if .IsPage -}}
@@ -73,36 +77,46 @@
     "@context": "http://schema.org",
     "@type": "BlogPosting",
     "articleSection": "{{ .Section }}",
-    "name": "{{ .Title | safeJS }}",
-    "headline": "{{ .Title | safeJS }}",
-    "description": "{{ if .Description }}{{ .Description | safeJS }}{{ else }}{{ if .IsPage }}{{ .Summary | plainify | htmlUnescape | safeJS }}{{ end }}{{ end }}",
-    "inLanguage": {{ .Site.LanguageCode | default "en-us" }},
+    "name": "{{ .Title }}",
+    "headline": "{{ .Title }}",
+    "description": "{{ if .Description }}{{ .Description }}{{ else }}{{ if .IsPage }}{{ .Summary | plainify | htmlUnescape }}{{ end }}{{ end }}",
+{{- if and (eq .Lang "fr") (.Scratch.Get "en_article_in_fr_site") }}
+    "inLanguage": "en",
+{{- else }}
+    "inLanguage": "{{ .Language.Lang }}",
+{{- end }}
     "isFamilyFriendly": "true",
     "mainEntityOfPage": {
         "@type": "WebPage",
+{{- if .Scratch.Get "en_article_in_fr_site" -}}
+{{- range first 1 .Translations }}
         "@id": "{{ .Permalink }}"
+{{- end -}}
+{{- else }}
+        "@id": "{{ .Permalink }}"
+{{- end }}
     },
     "author" : {
         "@type": "Person",
-        "name": "{{ .Site.Title | safeJS }}"
+        "name": "{{ .Site.Title }}"
     },
     "creator" : {
         "@type": "Person",
-        "name": "{{ .Site.Title | safeJS }}"
+        "name": "{{ .Site.Title }}"
     },
     "accountablePerson" : {
         "@type": "Person",
-        "name": "{{ .Site.Title | safeJS }}"
+        "name": "{{ .Site.Title }}"
     },
-    "copyrightHolder" : "{{ .Site.Title | safeJS }}",
+    "copyrightHolder" : "{{ .Site.Title }}",
     "copyrightYear" : "{{ .Site.Home.Date.Year }}",
     "dateCreated": "{{ .Date.Format "2006-01-02T15:04:05.00Z" | safeHTML }}",
     "datePublished": "{{ .PublishDate.Format "2006-01-02T15:04:05.00Z" | safeHTML }}",
     "dateModified": "{{ .Lastmod.Format "2006-01-02T15:04:05.00Z" | safeHTML }}",
     "publisher":{
-        "@type":"Person",
-        "name": {{ .Site.Title | safeJS }},
-        "url": {{ .Site.BaseURL }}
+        "@type": "Person",
+        "name": "{{ .Site.Title }}",
+        "url": "{{ .Site.BaseURL }}"
     },
     "url" : "{{ .Permalink }}",
     "wordCount" : "{{ .WordCount }}"